COVID-19: Responding, Managing, And Leading During A Pandemic

The latest insights and guidance for leaders to address the growing business and employee experience implications of COVID-19. Forrester clients can access additional insights here.

Webinar

Lessons Learned From The COVID-19 Crisis In 2020

Hear from a group of executives on how the pandemic affected them, their teams, and their companies — as well as how they responded to it and what they’ve learned.

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Employee Experience

Blog

Answering The Top Return-To-Work Questions For Our Government Clients

Learn more about translating social distancing guidelines to the workplace, providing safe commuting options, and more.
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Blog

Why We All, Especially Leaders, Need Sports To Return

There is a surprising link between sports and the C-suite. Many of the same attributes that define a successful athlete also apply to a strong executive: the drive for greatness, resilience, determination, love of competition, and appreciation for leading and being a part of a team.
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Blog

The Future Of Work Starts Now

Thanks to COVID-19, the future of work starts now. Uncover the four shocks that were already going to pass through today's workplaces, affecting employees, leaders, and organizational mandates. But now, they are all accelerated.
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Blog

Managing Your Company Through The Coronavirus Pandemic

To navigate the next stage of the coronavirus pandemic, governments and companies must design and enforce Pandemic Management Protocols (PMPs) — a set of procedures and processes by which people will go to the office, go to school, congregate in public, eat in restaurants, travel, and move without causing unmanageable new outbreaks of the virus.
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Blog

PandemicEX: How UK Employees Feel About The Pandemic

78% of UK workers expect further disruptions to work, compared to 65% of Europeans. Read more insights on how UK workers feel about the coronavirus pandemic.
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Blog

How Australian Employees Feel About COVID-19: Forrester’s PandemicEX Survey

80% of Australians think that the coronavirus pandemic will affect their work life. Read more findings from our #pandemicEX survey of Australian workers.
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Webinar: The Employee Experience Of A Pandemic

Forrester has surveyed hundreds of workers about their experience of the COVID-19 pandemic. Discover how the people who help you deliver value — arguably your most critical asset — are experiencing this state of potential anxiety.

Blog

How European Employees Feel About The Coronavirus Now

Our #pandemicEX survey reveals that more than 40% of employees across Europe believe their governments are reacting too softly to the COVID-19 crisis, adding weight to their fears of job losses. Read all the results.
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Blog

The State Of Remote Work During COVID-19: An Update On Forrester's Research

Analyst Andrew Hewitt provides a review of the recent research Forrester has done on the employee experience during the COVID-19 pandemic.
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Security & Risk

Blog

When It Comes To Saving Lives, Cybersecurity Pros Emerge As Influencers

As concerns swirl around COVID-19 contact-tracing apps, privacy and security leaders are playing a critical role in building public trust.
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Blog

How To Adjust Your Tech Budget To Survive Or Thrive In The Pandemic Recession

As firms emerge from the coronavirus pandemic, they need to realign tech spending to match post-pandemic priorities. Here are some tools and insight that can help.
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Blog

The Security Snapshot: Embracing The New Norm

Our security analysts provide guidance for managing security and risk during the coronavirus pandemic.
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Blog

Business Resilience Is No Longer Optional

In the 2020s, the aftermath of the pandemic and ongoing systemic risk will force every company to become much more resilient. In fact, we believe that resilience — the ability to deliver on your mission and vision regardless of any kind of crisis or disruption, be it extreme weather, political upheaval, cyberattack, or the next disease outbreak — will become a competitive advantage.
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Blog

Managing Mental Health And Burnout Is A Priority, Not A Nice-To-Have

Increased cyberattacks, a remote workforce, and job security concerns have put even more pressure on CISOs. Analyst Jinan Budge shares helpful learnings from other leaders to help relieve the pressure.
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Webinar: Coronavirus Disruption in Europe

Gain actionable insights to guide European leaders during this challenging time. We'll cover the impact of COVID-19 on employee experience, lessons learned from APAC’s response so far, and how to build a comprehensive pandemic plan.

Blog

COVID-19 Campaigns Highlight The Need For Phishing Protection

Cybercriminals are using the pandemic to dramatically increase phishing attacks, effectively targeting work-from-home employees. Find out how you can minimize the threat.
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Blog

Entering The New Normal: How To Safely Bring Your Workforce Back

New Pandemic Management Protocols provide guidance on how to bring employees back to work safely and effectively.
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Blog

Pandemic Fallout Creates Perfect Conditions For Insider Threat

The move to remote work combined with economic uncertainty makes it critical for organizations to proactively protect data and systems.
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Tech

Video

Self-Triage Solutions Hold The Keys To The Healthcare Digital Front Door

Consumers want more capabilities and better guidance from self-triage solutions. To achieve that, developers must apply specific design principles to improve consumer confidence in the advice delivered. 
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Blog

COVID-19 Didn’t Break Your Business — Data Did

A defining factor for enterprises and governments throughout the pandemic has been the extent to which they've embraced and been led by data.
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Blog

Forecasting In Uncertainty: What If Stores Reopen And No One Comes?

Despite state and local governments allowing stores to reopen, consumer traffic will most likely remain well below pre-pandemic levels, making it likely that the pandemic recession will last well into 2021.
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Blog

How To Adjust Your Tech Budget To Survive Or Thrive In The Pandemic Recession

As firms emerge from the coronavirus pandemic, they need to realign tech spending to match post-pandemic priorities. Here are some tools and insight that can help.
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Blog

Manage Through The Pandemic's Next Stage With Technologies In Four Categories

As firms continue to grapple with the business impact of COVID-19, they will need to expand their tech strategy beyond enabling remote workers.
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Blog

RPA And Test Automation Are More Friends Than Foes

If robotic process automation was not on companies' roadmap before COVID-19, it is now. The focus will be on reducing costs, conducting remote business, and using AI to improve resiliency.
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Blog

Think Adaptive For The 2020s

In 2020 successful businesses will focus on proactively adapting and shape-shifting as events unfold. Forrester's adaptive strategy provides a framework for short-term and long-term success.
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Blog

COVID-19, Automation, And You

The COVID-19 crisis has accelerated automation adoption, not just as a cost measure, but also for risk mitigation and business resiliency.
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CX & Marketing

SiriusPerspectives® Blog

How to Financially Protect and Motivate Your Sales Team During a Pandemic

Sales operations leaders must balance company risk with employee security to ensure an even and sensible approach.

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Blog

During The Pandemic, Empathetic Brands Build Trust With Wary Consumers

Now more than ever, consumers crave connection and reliable information. Learn how marketers can offer this.
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Blog

The Effect Of COVID-19 On UK Consumers' Financial Well-Being

Thirteen percent of UK adults have seen their income (hours and/or wages) reduced due to COVID-19. This is impacting their ability to spend and meet financial commitments: Around half have reduced spending to the minimum, and 10% have missed a bill or loan payment.
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SiriusPerspectives® Blog

Five Ways Marketing Operations Drives a Triumphant Organization During a Pandemic

Marketing operations professionals have a unique skill set to streamline processes, enable agility, and mine insightful data that are critical to making fast decisions.

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SiriusPerspectives® Blog

Three Principles and Two Best Practices for Teleprospecting in Times of Crisis

Revenue development representatives must be especially sensitive during times of crisis; however, these best practices also apply in normal times.

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SiriusDecisions

B2B Crisis Preparation: Anticipating Threats And Planning For Execution In A Serious Event

Learn the steps for developing a thorough crisis communications plan that provides the basis for sound decision making.

SiriusPerspectives® Blog

How Asia-Pacific Marketing Leaders Are Managing the COVID-19 Crisis

APAC marketing leaders share guidance for other regions that are two to three months behind in coping with COVID-19.

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Blog

Redesign Your Physical Location To Successfully Welcome Customers Back

To encourage customers to come back and usher in economic recovery, companies must plan to redesign their physical-location experiences to address customer fears of COVID-19 and their desire to maintain social distancing.
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Blog

How The COVID-19 Crisis Will Impact Marketing Spend Between Now And 2022

The COVID-19 crisis has upended CMO priorities and budgets. Wondering what to plan for now? Read our forecast.
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