Chief Research Officer
As chief research officer, Carrie leads the global research organization responsible for creating powerful ideas and objective, courageous, and relevant content that helps Forrester’s clients win, serve, and retain customers. She is responsible for all research products including analytics, certification, leadership boards, and executive programs.
Prior to this role, Carrie held various research positions in Forrester’s research organization over the past 20 years, including SVP of research and group director for the eBusiness and channel strategy and B2B marketing roles. As an analyst before that, Carrie researched the dynamics and growth of online retailing. In this role, she analyzed consumers’ adoption of eCommerce, their multichannel behavior, and how retailers optimize sales to those consumers with key technologies and strategies.
Carrie’s background prior to Forrester includes work at the Harvard Business School.
Carrie is a magna cum laude graduate of Bowdoin College.