Administaff Announces Business Alliance With Forrester Research
Administaff, Inc. (NYSE: ASF), a leading professional employer organization (PEO), today announced an agreement with Forrester Research, Inc. (NASDAQ: FORR), a widely recognized source of research and analysis on the global Internet economy, to offer its line of electronic research products on Administaff’s new business-to-business eCommerce portal.
The agreement will provide Administaff’s client companies access to Forrester’s Baseline Research and Baseline Forecast products, as well as Forrester PowerRankings™ — unbiased rankings of the leading eCommerce sites — through the Administaff portal. The portal, which is being developed jointly with IBM, will give small businesses access to the very latest eBusiness services and consulting via the Web. Administaff expects to unveil the new site near the end of the first quarter of 2000.
“The Internet economy presents many of the same challenges to small and medium-sized companies as it does to larger enterprises,” commented Paul J. Sarvadi, Administaff’s president and chief executive officer. “These companies can now benefit from the same research and analysis used by the leading eBusinesses. The depth and breadth of Forrester’s research will allow them to make better-informed decisions about their own future on the Internet.”
Administaff’s business-to-business eCommerce portal represents a major element in the company’s comprehensive eBusiness strategy. Designed for exclusive use by Administaff’s clients and worksite employees, the portal will leverage Administaff’s buying power and business relationships to bring a broad range of value-added products and services from best-of-class providers to the premium small business community represented by Administaff’s client base. Additionally, the portal is expected to enhance the company’s attractiveness to prospective clients, further strengthen client-retention rates, and produce incremental revenue streams. Administaff expects to unveil the new portal near the end of the first quarter of 2000. In addition to Forrester Research, Administaff has strategic alliances with leading companies such as American Express, Dell Computers, IBM, and Aon Enterprise Insurance Services.