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The annual tech bonanza: Forrester’s outlook on CES 2020 Las Vegas
Held at the Las Vegas Convention Center from 7-10 of January 2020 the CES is known as the biggest trade show focusing on consumer technologies. At the event companies like Sony, LG and Samsung typically present their newest products and technologies regarding consumer electronics. VP & Principal Analyst Thomas Husson shared his initial take ahead [...]
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Press Release
Forrester Honored As One Of The Best Places To Work In 2020, A Glassdoor Employees’ Choice Award Winner
Cambridge, MASS., December 11, 2019 — For the third time in four years, Forrester Research, Inc. (Nasdaq: FORR) has been honored with a Glassdoor Employees’ Choice Award, recognizing the Best Places to Work in 2020. The Employees’ Choice Awards program is based solely on the input of employees, who provide feedback on their jobs, work [...]
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Press Release
Forrester: No Real Customer Experience Leader in Australia
Forrester’s CX Index reveals most brands unable to differentiate based on customer experience SYDNEY, November 20, 2019 – Forrester today released the rankings of its Australia 2019 Customer Experience Index (CX Index™), which show that while the overall CX quality in Australia improved significantly from 2018, two-thirds of the brands are still delivering just OK [...]
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Press Release
Forrester’s UK Customer Experience Index 2019: Brands Improve in CX Quality But Stagnation At The Top
Even the top performing brands in the UK are not real CX leaders; To stand out from competitors, brands must focus on emotions to build loyalty London, November 14th, 2019 – Forrester’s 2019 UK Customer Experience Index (CX Index™ ), released at the Forrester CX Forum in London today, revealed that overall customer experience has [...]
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Press Release
Forrester Continues To Expand Its Learning Platform; Introduces New SiriusDecisions B2B Marketing Certification Program
CAMBRIDGE, Mass., October 30– Forrester today announced the launch of its new SiriusDecisions B2B Marketing Certification program. The program is an eight-week, facilitated online course for B2B marketers that will elevate their proficiency in marketing best practices and lay the foundation for best-in-class marketing strategies that are aligned to the organization’s goals. The new certification [...]
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Press Release
Forrester Releases 2020 Predictions
Values-based consumers, recessionary fears, and global sociopolitical uncertainty will make 2020 the year of adaptability CAMBRIDGE, Mass., October 28, 2019 – Forrester’s 2020 predictions identify key market dynamics that will impact companies’ growth in the coming year. 2020 will be the year that moves leaders’ attention to adaptability: the ability to understand and anticipate market [...]
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Press Release
Forrester Research Reports 2019 Third-Quarter Financial Results
Cambridge, Mass., October 24, 2019 — Forrester Research, Inc. (Nasdaq: FORR) today announced its 2019 third-quarter financial results. Third-Quarter Financial Performance Total revenues were $108.6 million for the third quarter of 2019, compared with $84.9 million for the third quarter of 2018. Research revenues increased 32%, and advisory services and events revenues increased 19%, compared with [...]
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Press Release
Forrester Announces CX 2020 North America Forum
The single largest customer experience event in North America to unlock the promise of customer experience transformation CAMBRIDGE, Mass., Oct. 18, 2019 – Forrester today announced it will host in New York City on June 16-18, 2020, consolidating its multiple successful CX properties in North America into one flagship event. The new event will highlight [...]
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Press Release
Forrester Research To Broadcast Its 2019 Third-Quarter Earnings Conference Call
CAMBRIDGE, Mass., October 15, 2019 — Forrester Research, Inc. (Nasdaq: FORR) will broadcast its third-quarter earnings conference call at 4:30 p.m. Eastern time on Thursday, October 24, 2019. The call will be available at forrester.com. Investors who want to hear the call should log on at least 15 minutes prior to the broadcast. Participants may preregister for the call at https://forr.com/32k7wdU. Instructions are [...]
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Media Alert
Made by Google event October 15
Made by Google event will be held in New York City on Tuesday, October 15. “At Google’s launch event on Oct. 15, Google needs to do more than confirm rumors of the Pixel 4 and its list of flagship phone innovations. Keeping the Pixel as a lighthouse Android smartphone to challenge and inspire Android OEM [...]
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Media Alert
Microsoft’s October Surface Event
Microsoft’s Surface event will be held Wednesday, October 2 at 10am ET. “On October 2nd, Microsoft will hold its latest unveiling event for its Surface line of PC products. Now a $2 billion business unit in its own right, the Surface division serves to demonstrate what’s possible with Windows PCs, and has had a hugely [...]
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Press Release
Forrester: Customer Experience Reaches New Heights In India
Despite improved CX, brands need to do more to differentiate themselves from their competitors NEW DELHI, Sept. 23, 2019 — Forrester released the rankings from its India 2019 Customer Experience Index (CX Index™), which show that firms enhanced their CX quality with most brands improving their scores and not one realizing a decline. Based on a survey of more [...]
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Media Alert
“Will struggle outside of China”: Forrester pre-take on Huawei’s Mate 30 launch
Ahead of the Huawei press conference in Munich on Thursday, Forrester analysts have shared their thoughts on the key themes and products they expect to come out of the event. The comment of VP & Principal Analyst Thomas Husson takes a closer look at the likely new Mate 30 Series product range and at the [...]
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Press Release
Forrester CEO and CFO To Speak At The Sidoti & Company Fall 2019 Investor Conference
CAMBRIDGE, Mass., September 12, 2019 2019 —Forrester Research, Inc. (Nasdaq: FORR) today announced that Chief Executive Officer George F. Colony and Chief Financial Officer Michael A. Doyle will speak at the Sidoti & Company Fall 2019 Investor Conference on Wednesday, September 25, 2019, at the Grand Hyatt New York City. George Colony and Michael Doyle will [...]
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Media Alert
Apple Keynote: Still A Whole Greater Than The Sum Of Its Parts
After Apple’s keynote in Cupertino on Tuesday Forrester analysts Frank Gillett, Thomas Husson and Julie Ask shared their thoughts on the tech giant’s latest announcement of several new iPhone models and other products and services. Thomas Husson, Vice President & Principal Analyst: “Apple’s new range of iPhones is a powerful upgrade to the X edition, [...]
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Press Release
Forrester Unveils FeedbackNow 2.0, A Real-Time CX Analytics Solution
CAMBRIDGE, Mass., September 9, 2019 – Forrester today released FeedBackNow 2.0, a cloud-based customer experience (CX) platform that enables companies to monitor and improve their experiences in real time. In an integrated platform, FeedbackNow 2.0 combines in-the-moment feedback from digital and physical channels with Forrester’s leading CX analytics, focusing firms on the experiences that will [...]
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Press Release
Forrester Announces Top U.K. Brands That Deliver High Quality Customer Experience
CAMBRIDGE, Mass., London, U.K., September 4, 2019 – Forrester today released its list of customer experience (CX) leaders among U.K. brands, according to its U.K. 2019 Customer Experience Index (CX Index™) rankings. Based on a survey of more than 9,050 U.K. online adult consumers, Forrester’s CX Index measures and ranks 36 U.K. brands across five [...]
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Media Alert
IFA 2019 pre-commentary: Smart home products to dominate headlines
Ahead of IFA 2019 next week, Forrester’s Vice Presidents & Principal Analysts Thomas Husson and Frank Gillett have shared their thoughts on the key themes and trends he expects to come out of the event. Thomas’ comment takes a look at the ongoing hype of 5G, the issues around the US/Chinese technology war and the emphasis on smart home products and voice-based assistants, while Frank delivers his insights on privacy features in consumer electronics and emerging [...]
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Media Alert
Asia Pacific To Drive Global Social Ad Spend In The Next Five Years
Forrester expects global social advertising spend to reach $165.6 billion in 2023, up from $75 billion in 2018 — a CAGR of 17.1%. Asia Pacific and the rest of world will grow fastest, capturing the US and Europe’s share of global social advertising spend. Asia Pacific’s share of global spend will increase from 30% in [...]
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Press Release
Forrester: Customer Experience In Singapore Remains Weak
SINGAPORE, Aug. 29, 2019 — Forrester today released its Singapore 2019 Customer Experience Index (CX Index™) rankings, which show that CX quality remains weak in the country. Released at Forrester’s CX Singapore Forum, the findings show that the overall quality of customer experience in Singapore has remained flat at 55 points out of 100 since 2018 and the brands remain undifferentiated in [...]
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