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The event will empower technology leaders to deliver successful outcomes for their customers, employees, and business using emerging technologies such as generative AI SYDNEY, September 28, 2023 — Forrester (Nasdaq: FORR) today announced the full conference agenda for Technology & Innovation APAC, being held in Sydney, Australia, and digitally, October 31–November 1, 2023. To succeed in today’s volatile business [...]

Maybank reclaims the top spot due to its focus on delivering positive customer emotions that engender loyalty SINGAPORE, September 27, 2023 — Forrester’s (Nasdaq: FORR) 2023 Malaysia Banking Customer Experience Index (CX Index™) reveals that banks in Malaysia have been steadily improving their CX quality over the past two years. This year’s top brand, Maybank, saw an improvement [...]

Award winners will share their journeys about how they tackled their most pressing challenges to accelerate business growth  LONDON, UK, September 21, 2023 — Forrester (Nasdaq: FORR) will recognise Keysight Technologies, as this year’s Return On Integration Honours winner at its B2B Summit EMEA, held October 9-11, 2023, in London, UK, and digitally. Keysight Technologies [...]

Dr. Reddy’s Laboratories and Union Bank of the Philippines recognized for building their technology strategies around customers to fuel business growth SINGAPORE, September 21, 2023 — Forrester (Nasdaq: FORR) today announced that Dr. Reddy’s Laboratories and Union Bank of the Philippines are the winners of its Technology Strategy Impact and Enterprise Architecture Awards for Asia Pacific, respectively. [...]

According to Forrester’s US Financial Services Customer Trust Index Rankings, 2023, consumer trust in US financial services firms remained relatively weak and largely unchanged in 2023. US banks were the only firms to achieve a measurable improvement in average trust scores — despite the turmoil initiated by the failure of Silicon Valley Bank. The improvement [...]

Forrester’s new report, Bring-Your-Own-AI Hits The Enterprise, reveals that more than a quarter of global AI decision-makers indicate that 51% to 75% of their employees will use generative AI technology by the end of 2024. Whether it’s generative AI tools like ChatGPT, AI-infused software, or AI-creation tools, employees are already using consumer AI services that [...]

According to Forrester’s “Singapore Auto And Home Insurance Customer Experience Index (CX Index™) Rankings, 2023,” while the overall CX quality of Singapore’s home and auto insurers improved steadily from 2018 to 2021, it suffered a setback in 2022 and has since remained flat in 2023. In addition, the industry average CX Index score remained unchanged [...]

A new Green Market Revolution Forecast, 2023 To 2050 (Global) report from Forrester finds that the transition to a green economy represents a huge opportunity for businesses. From 2023 to 2050, cumulative global green market revolution spend will total $326 trillion. By 2030, annual green market revolution spend will reach $8.1 trillion to capture 5.8% [...]

Forbes: In an interview, VP, Principal Analyst Michele Goetz outlines reasons why companies are investing in generative AI consulting. She adds genAI increases customer satisfaction and improves net promoter scores. Read the full article here. Read more from Michele here.

Associated Press: VP, Principal Analyst David Truog addresses how tech companies are competing to take text-to-image generators mainstream by integrating them into Adobe Photoshop and other familiar tools. Read the full article here. Read more from David here.

Forbes: An article about CrowdStrike’s recent acquisition announcements at Fal.Con 2023 includes insights from Principal Analyst Allie Mellen about how extended detection and response (XDR) reflects “the path forward” for endpoint detection and response (EDR) customers. Read the full article here. Read more from Allie here.

CNN: Senior Analyst Rowan Curran shares that by Amazon connecting speech-to-text to external systems and using a large language model to understand and produce natural speech, this is “where we can begin to see the future of how we will use this technology near-ubiquitously in our everyday lives.” Read the full article here. Read more [...]