Certification

Leading change requires vision, a well-honed strategy, and flawless execution. Forrester’s certification provides the skills and confidence necessary for teams to execute on their strategic outcomes using Forrester’s research-based best practices for strategic leadership skills as well as customer experience (CX)B2B marketing, technology (security and risk), and more. Your staff will gain alignment and understanding so that teams can move faster together

Transform Your Business

Forrester provides certification as a component of its research services to help deepen your team members’ understanding of the research and accelerate their work. Access is available through Forrester Decisions services, with additional cohort-based team access available every month. Tailored team learning and enterprisewide transformation programs are also available.

Gain Alignment

Align staff around a common language, toolkit, and way of working to facilitate faster execution on your strategic vision. Create a shared understanding and mindset across teams and throughout the organization to solidify transformational change.

Grow Skills

Learn and apply Forrester’s approach to customer obsession, CX, B2B marketing, technology, and more. Grounded in research-based best practices, Forrester certification provide hands-on exercises and practical tools so that you’ll know how to apply Forrester’s research to advance your priorities.

Keep Learning

Revisit key concepts even after you finish a certification. When you explore certification as part of your Forrester Decisions subscription, you maintain access to all the different modules and learning materials, including short videos, podcasts, and mini case studies.

9

9 certifications available through Forrester Decisions, with more being added on a regular basis

64

64 countries represented

15,000+

15,000-plus certification participants

A Unique Approach To Unique Topics

Forrester offers certification for topics backed by decades of expertise and world-class research. Complex content is made accessible by a unique microlearning approach leveraging bite-sized learning sessions so you can absorb quickly and put it into practice immediately.

Our dynamic certification experience is all online and mobile-ready, to fit with your schedule and goals.

We now have a much more robust framework to drive change and accelerate our CX Transformation Journey.

—CX Foundations graduate

Empowering Confident Execution

Participants report that their confidence in leading change initiatives doubles after certification. (0:56)

See Alumni Badges


FAQ

Forrester certification provides a simple and straightforward way for leaders and team members to deepen their understanding of Forrester’s research concepts. Certifications cover decades of research in key business concepts such as customer obsession, CX, B2B marketing, technology topics (security and risk), and more. Forrester certifications empower teams and leaders to align their organization so they can move faster together. Relevant certifications are included in Forrester Decisions and Forrester Market Insights services.

Teams are encouraged to participate in certifications together for increased collaboration and discussion opportunities; each individual must complete their own work and pass the exam to receive certification.

Forrester also provides tailored team and enterprise learning programs:

  • Tailored certification programs provide teams with a private certification environment and the ability to include their own welcome message, conclusion message, and branding, adding relevance for learners.
  • Tailored enterprise programs provide clients with a platform to accelerate their customer-centric transformation efforts with a foundational CX training curriculum alongside the client’s own CX vision and strategy.

Custom Programs For Enterprisewide Implementation
CX Essentials is a custom learning program tailored to your organization’s CX transformation objectives. The short 1–3 hour programs are designed to mobilize an enterprisewide audience around your CX vision.

Certifications are all-online, self-paced, and mobile-friendly to support microlearning that you can apply immediately. Curated and taught by Forrester analysts, the certifications primarily use short-format video, but you’ll also stay engaged through podcasts, webinars, and short case studies. This combination of interactive media, peer/social discussion forums, and hands-on exercises creates a dynamic learning experience that is fun and effective.

Each certification typically includes six competency-based, self-paced modules that participants have 60 days to complete.

Relevant certification access is available on an ongoing basis as part of Forrester Decisions. Leaders and team members can engage with relevant certification modules on an as-needed basis and/or take the certification from start to finish. In order to achieve certification and earn a certification badge, learners must also take and pass an open-book final exam.

To support additional team members’ understanding of key Forrester concepts, there are three further ways to complete a certification:

  • Join a cohort of learners from across organizations, industries, and geographies at specific start dates.
  • Gather staff from your organization and set your own start date in a private certification.
  • Use our research-based lessons with examples and exercises specific to your organization to create a custom program.
  • Get more information about a private certification or tailored program.

Get more information about a private certification or tailored program.

There are no specific time commitments or live attendance requirements. You set your own schedule. For teams of 20 or more, Forrester offers tailored certification options, which may include live orientations sessions, specialized workshops, or facilitated discussions to enhance understanding and help accelerate implementation of the concepts presented.

Get more information about a private certification or tailored program.

Our certification learners report spending 2–3 hours per module for a total of 12–18 hours per certification. We recommend a pace of roughly one module per week, although individual learning styles and times vary. Certification use a dynamic microlearning format that was designed with adult learning needs in mind and that works with busy schedules.

Certifications provide a grounding in Forrester’s research and approaches and give you deeper insights into how to apply research for your specific situation. With this in mind, you are free to complete only the modules that solve an immediate business need and maintain access to this information on an ongoing basis through Forrester Decisions.

To earn certification and receive a Forrester badge, you must:

  • Enroll in a specific monthly cohort.
  • Complete all modules within the certification experience (even if you’ve previously accessed modules on an as-needed basis).
  • Pass the certification exam at the end.
  • Note: The exam is open-book and untimed.

Upon certification completion and verification, you’ll receive a signed digital certificate, badge, and suggested email signature addition to recognize your achievement. Post your digital badge to professional social networking sites to showcase your credentials.

See Alumni Badges

Yes, Forrester provides tailored team and enterprise learning programs: 

  • Tailored certification programs provide teams with a private certification environment and the ability to include their own welcome message, conclusion message, and branding, adding relevance for learners.
  • Tailored enterprise programs provide clients with a platform to accelerate their customer-centric transformation efforts with a foundational CX training curriculum alongside the client’s own CX vision and strategy.
  • If 100 or more of your staff are certified with Forrester, you can showcase this milestone of your organization’s commitment to industry best practices and professional development.
  • Please contact your Forrester representative to discuss how to promote your workforce certification achievement.

Currently, you have the option to pursue CPE/CEU credits with the Adopting Zero Trust certification. This certification takes an average of 6–18 hours to complete; total time to complete varies by individual learner. Learners of complementary certifications may be able to claim CPE credit for time spent obtaining their Forrester certification in this area. Forrester advises 6–18 hours as the minimum CPE hours for certification earners; learners may be able to report additional self-study hours.

Please let us know if you’re interested in CPE/CEU credits for additional Forrester Certifications.

B2B Marketing Certification

Lay the foundation for best-in-class marketing strategies that will help your organization grow.

Learn more about Certification

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