Key milestones to GDPR success

Use these five steps to focus and refine your GDPR compliance strategy in anticipation of May 25, 2018.

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CUSTOMER-OBSESSED MARKETING

Top Gear Marketing: How Honda Measures The “Rhythm Of The Brain”

Why Should You Care? Ever seen puppies on ads? How about babies? If you have, chances are that you weren’t seeing much of anything else. When I first collaborated with Nielsen Consumer Neuroscience, they shared… Read the post





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Consumer Marketing 2018

From Crisis To Confidence

New York | April 5–6, 2018

Data insights

Corporate character

52% of consumers now consider company values when making a purchase.

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Banks and bots

55% of financial services firms have implemented virtual assistants, or plan to do so.

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