Forrester Research

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you the insights and frameworks to win in the age of the customer.

The customer-obsessed blueprint

Forrester offers the most far-reaching solutions to anticipate dynamic customers; design strategies that are customer-led, insights-driven, and fast; and connect your operations to deliver superior experiences across touchpoints. These power a customer-obsessed operating model to help you win in the age of the customer. (0:54)

Forrester Research gives you insights and practical advice to shorten the time between a great idea and a great outcome.

Engage with our analysts to gain insight and confidence in your decisions

  • Request an inquiry.
    Connect with an analyst to discuss your questions in a 30-minute phone session — or opt for a response via email.
  • Join upcoming or on-demand webinars.
    Attend our regular online sessions with interactive Q&A on the latest research affecting your business.
  • Attend an event.
    Meet one-on-one with our analysts at a forum to discuss your current challenges and gain research-based insights.
  • Explore advisory engagements.
    Work with an analyst on custom engagements in the form of strategy sessions, workshops, or speeches.

Research for technology providers

Report reprints

Create urgency, educate your buyers on markets and trends, and provide context for your solution’s strengths.


Assessments for lead generation

Attract your buyers with an innovative content marketing asset and guide them with tailored recommendations.



“Forrester’s digital insights allow us to identify and invest in the technologies that will return the greatest long-term impact for our business. This has allowed us to establish a disciplined approach to digital technologies. Whether we need help with an RFP process, or determining the size, skills, and scope of our digital marketing team, Forrester always has the answers we need.”

Thomas Romieu

Global Digital Director, LVMH (Louis Vuitton Moët Hennessy)

Win in the age of the customer

Download Forrester’s guide to discover the most critical changes facing your business in 2017.